Walk into most ice cream or frozen dessert shops these days and you will find more than just ice cream. Many business owners are capitalizing on using their products in different formats to create similar but parallel revenue streams in their businesses. gins with an idea.

OK so you may not know too much about baseball, and I must admit that before I moved to St. Louis, neither did I. My family and I moved to St. Louis Missouri in 2005 and unbeknownst to me, St. Louis is a big baseball town.